Optimize assortment, pricing and space while creating a shopping experience that matches consumer demands
Analyze competitive pricing, find new pricing and margin optimization opportunities while keeping consistency between related products and strategically executing your category rules.
Receive suggestions based on changes in costs or market prices.
Assess consumers’ behavior by incorporating elasticities to the analysis.
Accelerate your decision-making process by applying rounding rules and price variation guidelines per category.
Identify your competitors in each price zone and perform Price simulations to optimize revenue.
Capture information from the market using Prisma´s Mystery Shopper APP and Web Scrapers.
Suggest promotions to generate more traffic and increase ticket size. Measure results taking into account the pre and post-promotional sales and the marketing investment to calculate the incremental profitability of each promotion.
Run your promotions into campaigns that your customers remember, measure the results and replicate successful mechanics.
Delight your customers by implementing different promotional mechanics.
Easily communicate new promotions to your POS system using our powerful API.
Check overlaps between promotions.
Receive an analytic report with a detailed follow-up of the promotions and to measure the impact of the decisions taken.
Set up promotions that can be integrated with pre-existing loyalty programs.
Remove the guesswork from your assortment lifecycle planning and make accurate business decisions. Prisma suggests product listings and removals per cluster to drive higher sales and margins in your stores while reducing inventory levels.
Identify consumer shopping patterns and trends.
Create store clusters and define the right assortment.
Assign products to your stores by combining clusters and product segmentation enabling accurate product mix decisions.
Optimize your assortment following a workflow that combines in-depth analytics with category rules and strategies.
Make smarter and more accurate category and product space allocation decisions that drive revenue growth, improve customer satisfaction by reducing stock outs and measure the profitability of your linear space in each convenience store.
Design Planograms and Layouts using autocomplete rules.
Communicate changes to your stores in real-time.
Analyze the performance of your Layouts and Planograms.
Use the heat map function and timeline feature to measure KPIs and performance.
Stay compliant with commercial agreements by creating rules and notifications for non compliant planograms.
Reduce stocks and over stocks. Suggest product reorder based on demand forecasts, inventory levels, vendor lead times and available space. Integrate your data into the Supply Chain, to optimise inventory levels.
Manage distribution centers.
Avoid shipping single items.
Generate suggestions for featured products and set working days calendar.
Manage orders by supplier, define product categories, number of stores, frequency and select delivery days.
Set up non-working days for your suppliers, distribution centers and stores.
Design your Omnichannel distribution model. Activate new suppliers, assign stores, supplied products, replenishment frequency and working days calendar.
Calculate your optimal replenishment assortment needs for each store.
Predict product demand within your store assortment and adjust stock levels to your objectives and planogram loads; based on demand forecast, current stock, minimum stock and the different service levels along the chain.
With Prisma's Item Master module, you can increase the accuracy and speed of product classification. You will also be able to optimize the collaborative process by defining who should complete each step of the process, avoiding Excel spreadsheets that go back and forth between buyers, suppliers and other areas of the company.
Enrich your information with market data.
Reduce errors and speed up the creation and management of products.
Enhance information analysis, detecting consumption patterns by attribute.
Define differentiated strategies for each attribute, for example, to offer more competitive prices for bigger sized products.
Inform the consumer better about the characteristics of a product.
Is our customer experience and price image consistent across each convenience store?
Prisma Pricing
Identify promotional overlaps and deliver a consistent high quality customer experience.
Prisma Promotions
Is the size of your store a challenge when deciding what products to stock and how many?
Prisma Assortment Planning
Ensure that you lay out products across your store to maximise exposure and sales, while avoiding clutter
Prisma Space Planning
With Prisma Pricing optimization platform, differentiated strategies were defined by product and trade area, price sensitivity was measured and margin guidelines were defined to avoid damaging the company's price image. After 6 months of production start-up, the company has improved its profitability.
With Prisma Pricing and Assortment Planning modules, the largest C-Stores chain in Latin America standardized its pricing decision process by capturing and analyzing large volumes of market data and incorporating pricing strategies. They were able to increase their Gross Margin and optimize working capital in 9 countries.
With Prisma’s modules, together with the integration of the main variables in a single platform, Latam’s leading oil company was able to bring greater value to its franchisees by offering additional services, such as data analysis with artificial intelligence tools that generate pricing, assortment, and display recommendations.
Whitepaper
Although pandemic restrictions significantly affected commuting in 2020, causing an estimated 10% to 15% decline in fuel demand, convenience stores continue to offer comfort and security.
Video
With Prisma Pricing you can achieve your desired competitive positioning making your prices attractive and taking care of your margin and your resources.
Video
With Prisma Assortment Planning your business rules can work together with AI in order to exhibit in your stores the products that your customers want.
